Webinars

During this Zoom call we discussed how current wellness programs are serving you, how your patrons are responding and how to start including new or first time programs at your facilities. 

Highlights include:



Wellness Programs Impacts on Business

• Have including these wellness programs allowed you to raise your prices?

• Has it shifted the clientele and has that been a positive, negative or neutral shift?

• New revenue streams

• The trickle affect of wellness in leadership and quality of employees

• Impact on employee workload

• How to take the step towards offering something new

Wellness and Hot Springs in Relation to Health Care

• Benefits of working with a medical director to create guided experiences

The Greater Impact of Including Additional Wellness Programs

• Improving your communities

• The impact of making wellness accessible

Soakember

• The importance and benefits of reaching a greater audience

As the Adventure and Entertainment Industry continues to evolve, ensuring your team is prepared on how to respond to an incident is paramount.

Hear from industry professionals Cameron Annas and Ruthie Rivers as they share invaluable insights on mitigating risks and enhancing safety measures within your operations. Together, they delve into effective strategies for seamless responses to unforeseen events, ensuring your team is well-prepared to handle any situation that may arise.

Whether you're a seasoned industry veteran or just starting out, this webinar promises to equip you with actionable tactics to safeguard your operations and enhance customer experiences.

A social media webinar about the latest trends in social media marketing, with practical tips that you can implement into your own marketing strategy to promote your hot springs attraction.

Topic Highlights:

• industry-related insights to support your social media marketing efforts

• how you can expand your audience through the @HotSpringsofAmerica social media community

• breaking down strategy with simple content ideas that have proven to be successful

About the Speakers:

Meet Olivia and Marlene, the Co-Owners of HospitalityMarketing.org a boutique marketing agency focusing on social media and newsletter campaigns for hospitality clients with a special love for hot springs and wellness attractions.

They are the social media content creators behind Hot Springs of America and the award-winning Colorado @hotspringsloop accounts. From marketing strategy to ad campaign management, their agency offers a collaborative hybrid method, focusing on authentic and effective storytelling that ultimately turns followers into guests.

Learn from the experts behind the award-winning Castle Hot Springs. Ian Begar, Farm Director; David Bullock, Farm Manager; and Kevin Maguire, General Manager at Castle Hot Springs, together with Jeff Birkby, Geothermal Consultant for the Hot Springs Association, as they share their expertise on the innovative use of hot springs resources in agriculture. They discuss lessons learned, proven techniques, and untapped opportunities for optimizing greenhouse operations at hot spring facilities.

Key Takeaways:

• Water & Soil Synergy: How mineral-rich hot springs water impacts soil composition and plant health.
• Innovative Solutions: Practical methods and solutions for integrating hot springs water into sustainable farming practices.
• Benefits of Hot Springs for Food Production: Leveraging geothermal resources to enhance both yield and flavor.
• Farm-to-Table Excellence: Strategies for cultivating produce that elevates menu development and culinary experiences.
• Engaging Guests: Tips for creating immersive programming that connects visitors to the farming process for deeper engagement.