Articles

May 16, 2022, Hot Springs, AR – Professionals representing over thirty thermal mineral pools, spas and resorts from coast-to-coast met at Hot Springs National Park in Arkansas on May 9-12, 2022 for the fourth Hot Springs Connection conference. This unique event was conducted by the Hot Springs Association which strives to unify and elevate the hot springs industry worldwide.

U.S. and Canadian owners and operators of thermal mineral pools, spas and resorts from coast-to-coast will meet at Hot Springs National Park in Arkansas on May 9-12, 2022 for the fourth Hot Springs Connection conference.

Thermal/Mineral Springs (pandemic loser, future winner): One of the fastest-growing wellness markets from 2017 to 2019, with revenues rising from $56 billion to $64 billion (6.8% annual growth). Hit hard by the pandemic, revenues fell -39% in 2020, shrinking the market to $39 billion. There are now 35,099 hot springs establishments across 130 countries. The downturn is temporary: Very strong 18% annual growth is expected through 2025, with 140-plus new projects in the pipeline.

The Global Wellness Institute’s - Hot Springs Initiative in association with the Hot Springs Association is holding a Global Live Soak event on November 13th, 2021.

Longtime tourism professional Vicky Nash takes the helm as the Executive Director for the Hot Springs Association, the first-ever trade organization specifically established for commercial hot springs facilities in the United States. Specializing in geothermal tourism management and marketing, Nash provides a global perspective and unique expertise in this field.